In recent years, as someone who works in fitness, I am sure you have run into a couple of problems working with in-person fitness clients. There are two challenges when working with other people’s free time: always being on their schedule and not having enough hours in the day.
The methods we will be talking about will most definitely help you make money in fitness online. So what does this mean? No matter how much you expand your business or connect with new clients, you will always be limited by the time available.
If you are finally taking a much-needed break or have a rare night off and you still want to help your clients without compromising your free time and financial resources, I want you to know that it is possible to achieve such balance.
Continue reading, and hopefully, this can help guide you to that sweet spot.
How to Make Money in Fitness Online
Here are the seven ways that are proven to help you make money with fitness online. Read each one and see which fits you perfectly for both you and your business model to maximize your potential earnings.
- Create an online fitness studio
- Live stream your fitness classes
- Sell products via affiliate marketing
- Find brand sponsorships
- Offer online coaching or personal training
- Sell your own branded fitness products
- Generate advertising revenue
1. Create an online fitness studio
As a trainer, you can earn more money by offering your services through online fitness studios.
What an online fitness studio entails is just an online ” hub.” There are many things that you can provide about it, such as nutritional advice, personalized courses, and even follow-along training plans.
As this is online coaching, you can increase the number of clients you coach and reduce the number of hours you spend on the gym floor. Even so, there are a lot of benefits that come with online coaching.
For example, some pros of doing so are listed below:
- Set your own custom prices
- Workout from wherever you feel like
- Earn a steady monthly income
- There is no limit to clients, and clients will be from all around the world
There are many stories of people who have launched their own branded online fitness studios to monetize their following and make their fitness practices more accessible all over the world.
Some of the things they provide for a yearly subtraction are listed below:
- Workout videos that they have previously recorded
- Workout programs
- Livestreams of workout sessions
With this type of online fitness studio, you’ll be able to make a more reliable income from your content, grow a bigger community, and have complete control of your own business. With an online fitness studio, you’ll be able to reach clients all over the world and, on top of that, have an infinite amount of them. Otherwise, you would have a limited amount due to your time restrictions if this was in person. As well as you’ll be able to grow your audience without having to increase your actual workload.
Online platforms provide unique advantages to transcend traditional fitness boundaries. You can offer accessible and engaging workouts and foster a vibrant community through an array of branded apps, membership sites, and communities. Many people have made fitness an integral and seamless part of their daily lives, and you can, too.
This strategic adoption of technology has not only expanded its global reach but also solidified its position as a trusted authority in the health and wellness industry.
If you have a significant following on social media platforms like YouTube or Instagram, you’ll be well-positioned to launch a successful online fitness studio.
2. Live stream your fitness classes
Once you’ve established your online fitness studio or have some sort of online following or community, you’re in an excellent spot to stream your workout classes live.
This is a great way to connect with your audience in real-time, improve value, and provide lots of content for a ton of people at once.
First, you should figure out what kind of workouts you want to do. You can choose from anything, which is the fun part, from doing cardio to aerobics or even yoga and pilates.
After deciding what workout you will be showing on your live stream, you then get to decide when you will go live and stream the classes. Pick a time that’s suitable for when most of your community or subscribers can attend.
If your members are primarily working adults, you can schedule the stream before or after working hours, making it easier for them to fit it into their daily routine.
Creating a regular schedule may require some trial and error, but it can be done, just like at a fitness studio or gym. Just find what works for both you and your community.
3. Sell products via affiliate marketing
A simple way to increase your income is by becoming an affiliate marketer. As an affiliate, you promote a product and receive a commission for every sale made through your referral.
Please consider all the products that you and your clients use on a daily basis to provide support.
For example, a small list of those products are :
- Training Pads
- Supplements
- Fitness tracks
- Portable equipment
- Mats
- Balls
Brands with items similar to these will offer their own affiliate programs to fitness trainers like yourself. You just need to do a little bit of research on your own to find them.
There are a couple of ways you can do this. One way to go about this is by searching Google to find company offers from their standalone affiliate program.
An easy way to do so is by searching for the product or brand name and adding an affiliate program to the search as well.
When you find an affiliate program, just follow the sign-up option on their website.
To make money with affiliate products, you must inform people that the link is an affiliate link and that you’ll earn a commission if they buy the product. This is particularly important if you plan to add these links to social media or blog posts to increase visibility and engagement.
4. Find brand sponsorships
If you have a large and engaged following, fitness brands are interested in reaching out to your audience. These brands know that if you promote their products to your audience, they are likely to generate more sales. In fact, 60% of advertisers believe that in-stream advertisements, such as sponsorships, are the most practical way to promote their products. This means that these brands are willing to offer you money, gifts, and perks to ensure that you showcase their products to your audience.
Gymshark and Women’s Best are examples of brands that use influencers or ambassadors to market their products.
You must disclose paid brand partnerships using their label.
You can monetize your live-stream fitness classes by seeking brand sponsorships. Sponsors can pay you to create live-stream content while promoting their products or services. During your live stream, you can have a dedicated segment where you mention the sponsor, introduce their product, and share a brief personal testimonial. This way, you can generate revenue while providing value to your audience.
5. Offer online coaching or personal training
If you have offered personal training, coaching, or one-on-one consultations to your clients in person and have some extra time, you can also offer these individual fitness services online.
It is an excellent way to expand your reach and make more money while providing a personalized service. Sometimes, people who are passionate about fitness require more than online group classes. They want a fitness expert to explain things in detail and correct their form. These individuals require your undivided attention.
You can offer a variety of customized options, such as individual training plans for different levels of fitness, custom meal plans, and individual live training sessions. Most importantly, you can charge a premium price for your one-on-one appointments because they are tailored to each client!
6. Sell your own branded fitness products
We’ve discussed selling fitness products as an affiliate. What about taking things to the next level, taking them up a notch, and selling your own branded fitness products??Here are some ideas:
- Equipment: like mats, resistance bands, foam rollers, etc.
- Accessories: like water bottles, sports bags, towels, etc.
- Clothing: like shirts, shorts, socks, etc.
You need to find a reliable supplier of home fitness equipment who can offer reasonable prices. In some cases, drop-shipping can be arranged! You can learn here how to do dropshipping effectively and get the most out of it.
Selling your own branded fitness products may require hard work initially, but with a well-established supply chain, you can start earning a significant amount of money.
7. Generate advertising revenue
Generating advertising revenue is a great way to earn passive income from your video content. Ad revenue refers to the money earned from ads that are placed before, during, or after your videos. You must have noticed tons of ads while watching videos on YouTube.
Although ad revenue can be a source of additional income, it can also be unreliable due to several reasons. Firstly, to be advertiser-friendly, you’ll need to abide by content restrictions.
secondly, your videos can get demonetized randomly even if they comply with all the guidelines. Lastly, external events can negatively affect your ad revenue. For instance, despite watch time on YouTube increasing during the pandemic, YouTubers saw a decline in ad revenue.
Combining ad revenue with monetization strategies can earn extra money from fitness content.
Conclusion
So, if you are into fitness and have a career in training, these options that we have laid down for you are the perfect ways to make some cash online. Making money with fitness online has never been easier, so we recommend hopping into one of these business ideas.
If this is something you don’t find interesting to do but still want to make some sort of side hustle, be sure to check out other articles on our website to find what suits you the most. At the end of the day, we want to provide all the tools you need to make some extra money. Yeah, money can’t buy happiness, but it can help, so good luck with hustling.